
GLF Podcast
The GLF podcast brings you insightful conversations with leaders in the legal business field, discussing practical ideas that will help you grow your law firm, expand your reach, generate more revenue, and make your law firm more valuable.
GLF Podcast
How to Build a Law Firm That Runs Without You with Josh Nelson
In this powerhouse episode, Sasha sits down with Josh Nelson, a guy who might just be the most business-savvy law firm owner you've never heard of. Josh runs a wildly successful estate planning and probate firm that brings in just under $12 million a year, and he built it from scratch with a business mindset that’s rare in this industry.
📰 About Josh Nelson:
Josh is the CEO of Nelson Elder Care Law, a high-volume estate planning law firm that helps over 150 families every month. He’s scaled the business beyond himself by building a leadership team, ditching billable hours, and focusing on real business metrics, things like cost per acquisition, average case value, and conversion rate.
👉 Sasha and Josh explore:
— Why hiring more lawyers won’t scale your firm and what to do instead
— The real cost of the acquisition trap at $1M/month revenue and how Josh is solving it
— How to structure a team that runs without you, and frees you to lead
— The surprising trick that keeps their clients’ loved ones safe in nursing homes
— His no-BS roadmap to replicate this model from scratch in any market
👉 Main Takeaways from the Episode:
— Stop doing everything yourself – delegate, automate, and focus on leadership.
— Build your marketing engine before you hire a big team, revenue first, then scale.
— Hire A-players and pay them well, it’s cheaper than constantly replacing people.
— Track only the law firm KPIs that actually move the needle, like booked consults per day.
— Invest in mentors or coaches who are 10 steps ahead of you, shortcut your growth.
📞 Connect with Josh Nelson:
• Website: https://nelsoneldercarelaw.com/
• LinkedIn: https://www.linkedin.com/in/joshuanelsonjd/
📞Connect with Sasha Berson:
• LinkedIn: https://www.linkedin.com/company/grow-law/
• Instagram: https://www.instagram.com/grow_law/
• YouTube: https://www.youtube.com/@growlaw
• Facebook: https://www.facebook.com/growlaw
• Email: info@growlaw.co
• Phone: (312) 854-7724
#LawyerWebsite #LawyerSEO #LawFirmMarketing
If you enjoyed today’s show, please leave a review and subscribe so you never miss an episode. For more information and links to all of the resources mentioned in today’s episode, visit https://growlaw.co/